The average kid spends less than seven minutes a day outside in unstructured play. Generation Wild is on a mission to help change that.
Generation Wild, a movement created by Great Outdoors Colorado (GOCO) to reconnect kids with nature by increasing the amount of time they spend outside in unstructured play, is kicking off its latest campaign, 99 Days Outdoors: A Wilder Summer, at the end of the month.
What is 99 Days Outdoors: A Wilder Summer?
The 99 Days Outdoors campaign aims to inspire Colorado parents to get their kids outdoors this summer by providing accessible, achievable ideas for spending time outside.
Generation Wild is hoping that 99 Days Outdoors will get kids playing outside and off of their screens. And you don't have to do it alone! Generation Wild will share daily inspiration with parents and an abundance of ideas that will help kids and their families have “A Wilder Summer.”
Some of the recommended activities come from the 100 Things To Do Before You’re 12 list and include kid favorites such as
- Build a fort
- See what’s hiding under a rock
- Tightrope walk on a log
- And find shapes in the clouds
Plus, find tons of outdoor summer fun on the Generation Wild website.
How Can You Get Involved?
The campaign will begin on May 30 with an official send-off as Wilder heads out on his 99-day tour across beautiful Colorado. Wilder will showcase the magical outdoor activities the state has to offer from the Eastern Plains to the Western Slope with stops in cities and mountain towns along the way. He will make appearances in communities at special Generation Wild events including:
- June 4: Get Outdoors Day (Colorado Springs)
- June 21: Generation Wild Day (Grand Junction)
- July 30: World Record Hopscotch Event (Denver/Aurora)
- Generation Wild will attempt to beat the record for the world’s largest hopscotch, which currently stands at 4.2 miles. With the help of the community, Generation Wild will seek to create the longest contiguous hopscotch as well as the most people hopscotching at one time along Denver’s High Line Canal.
Follow along on Facebook and Instagram to see what Wilder is up to as he explores destinations that are off the beaten path and shares treasures from every corner of the state.
#GenerationWild #99DaysOutdoors
ABOUT GENERATION WILD
Generation Wild was created by Great Outdoors Colorado (GOCO) to reconnect kids with nature by increasing the amount of time they spend outside in unstructured play – the kind of play that used to be way more common. The program is an integrated, statewide effort supported by a statewide network of non-profit, public and private partner organizations. Follow Generation Wild on Facebook and Instagram.
ABOUT GREAT OUTDOORS COLORADO
Great Outdoors Colorado (GOCO) invests a portion of Colorado Lottery proceeds to help preserve and enhance the state’s parks, trails, wildlife, rivers, and open spaces. Created when voters approved a Constitutional Amendment in 1992, GOCO has since funded more than 5,500 projects in urban and rural areas in all 64 counties without any tax dollar support. Visit GOCO.org for more information.
